On Thursday, Jan 19th, I attended a VIP opening for a new-to-Sacramento business called Cookie Plug.
Cookie Plug is a franchise cookie business that began in Southern California and is currently booming most notably in the Western US, though there are locations all over the United States.Cookie Plug combines art, music, and hip hop culture to market their cookies they describe as “fat, thicc, and bomb AF”. That being said, the cookies are suitable for all ages. Though they pay homage to some “more adult-centric” items with the naming of the products, there are absolutely no drugs in their cookies or beverages they sell.
This Sacramento location just enjoyed their Grand Opening on Saturday, January 21st in Fair Oaks, in the Madison Marketplace. It joins other businesses like Rim’s Deli and Round Table Pizza who were gracious sponsors of the VIP event. Not to be left out is the Dave’s Hot Chicken that will soon open in the Marketplace. They were also a generous sponsor for the VIP party.
But let’s get to the cookies! Firecracker, Pixie Junkie, OG, Nutty OG, Purple Haze, Bam Bam, Cookie Cookie Cream, Chocolate XTC, Pink Elephant, Mac Daddy, Crunch Nugget, Snooperdoodle, Kitt (Keto), Bart (Keto), Black Magic (Keto), Calvin (Keto): All available daily plus and ONE “Secret Stash” that changes monthly).The cookies are large (4” wide by 1” tall), unless you opt for the two-bite sized “Poppers” that allow you to sample several flavors at a time.
What was my favorite? I would have to rank them this way:
1. Pink Elephant (Strawberry Cheesecake)
2. Mac Daddy (White Chocolate Macadamia Nut)
3. Pixie Junkie (Sugar with Rainbow Dragees)
I bake, so I am not a person who typically needs to go out and buy cookies. However, I liked the originality of the Pink Elephant (Strawberry Cheesecake), and the Mac Daddy was one of the best White Chocolate Macadamia cookies I have ever had. I thought I would enjoy the Firecracker (S’Mores) the most, but I preferred th Pixie Junkie in third place because of the texture. And the overall texture of their cookies is something Cookie Plug has really dialed in. The cookies are firmer on the outside and soft in the middle—much like a brownie that has been cut from the edge of the pan.
I also really appreciate the cookies are made with REAL ingredients like flour, butter, and sugar, and you can go on their website and read what is in them (there’s nothing in them you can’t pronounce!) The Keto varieties are made with almond flour and Swerve sugar substitute, but there is nothing substitute or missing from their flavor because they also have real butter in them. The Keto flavors are around 420 calories each, and the regular flavors are more like 600-700 calories each. There are around 60-70 calories in the poppers. But let’s be honest, who wants to think about calories if you are enjoying a treat?
In life, we’re supposed to have a little fun. And that is what this product is all about. Its larger-than-life packaging, the sheer size of the cookies, the colorful artwork in the store build outs, the giant coolers of purple lemonade (Purple “Drank”) and purple-colored milk, the music playing in the store. It’s all an experience. The staff are especially friendly, helpful, and just overall excellent people.
If you want to check out Cookie Plug for yourself, they are located at 5237 Hazel Avenue and can be reached at (916) 844-7122. You can find them online at cookieplugsacramento.com, or on Facebook HERE. They are open daily: M-Thurs 10am-8pm, Fri & Sat 10am-9pm, and Sunday 11am-6pm.
If you’ve had the opportunity to taste Cookie Plug cookies, what was your favorite? Please comment below!